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Professional Services

Lyz Veronica Llamas Vallejo

Senior Privacy Counsel, FIRST PRIVACY GmbH



•Lyz is a qualified Colombian lawyer from the Universidad Externado de Colombia, with a Master’s Degree in Law and Business from Bucerius Law School. She is experienced in supporting and preparing EU based corporate groups in different industries such as food and beverages, pharmaceuticals, startups and clean energy, with data protection related matters in compliance with the General Data Protection Regulation (GDPR) and their corresponding national laws. Furthermore, she advises companies in the interaction between the GDPR and other applicable national regulations such as the LATAM region. 

During the development of the current pandemic, she has further developed her research into the data protection implications of devices within the realm of the Internet of Medical Things (IoMT) advocating for the integration of standardized requirements from data privacy by design and by default, in order to ensure their compliance with the principles of data protection. This research is now currently being applied into the design stages of devices used within the medical industry.

Contribution to Legal Tech

Regarding the field of legal technology, Lyz has found that currently there is a lot of uncertainty in regards to the use of technology in an ethical and compliant manner. Therefore, one of the greatest challenges is to communicate legal requirements from a privacy perspective to engineering teams to integrate privacy concerns into the design stages of IoMT products. She has thus designed strategies to create awareness on the need to implement privacy by design and by default throughout different industries. The above in order to facilitate communication channels between IT and designer teams and legal teams, to achieve the effective consolidation of ethically privacy compliant products. She is able to adapt tools, devices, applications and processing operations, and mold them to function in an ethical privacy compliant manner.  The above considering that the current world pandemic scenario has called upon the exponential development of IoMT devices due to the technological acceleration of the medical profession, in order to address the challenges of the “new normal”.

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